How do you create an engaging home search experience in Facebook to help with lead generation?
REX needed to work through some ideas for engaging buyers. After working through a design sprint, one of the ideas we came up with was a Facebook chatbot, where buyers could ask questions, find homes, and chat with a rep for more pressing questions. The idea was to promote more Facebook users to use for advertising information.

Copywriting, Interaction Design, Concept, Prototyping, User Research

This concept was to investigate the opportunity on Facebook and what we could offer of value to users. The solution allows users to enter a zip code, see homes and schedule a showing. We also investigated offers as well for future builds. 

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